About

Setting

Portland, Oregon

Character

I'm an Oregon transplant who moved in 1995 from southern Virginia. I studied English/Journalism at Longwood University and graduate coursework in Communication Studies at the University of Portland.

My work experience includes business writing, website development, and online training course and game development for children and adults. I'm a member of Mamapreneurs, Inc. and also belong to the eLearning Guild.

My other interests include fiction writing, literacy, environmental awareness, cooking and vintage architecture. I'm a supporting member of regional organizations such as OPB, the Multnomah County Library Foundation, OMSI and the Oregon Historical Society.

Plot

Developing business/marketing communications and eLearning, with the goal of using insight and clarity to communicate complex information according to audience profile.

Action

Whether I'm writing website copy or planning a series of training courses, I approach projects with this simple, five-step engagement.

1. Discover: audience profile, use cases and organizational principles
2. Plan: Objectives, outlines and content mapping
3. Create: Concepts, approach and project deliverables
4. Refine: Clarity, consistency and cohesiveness
5. Deliver: Sparkling results